Friday, 6 March 2009

HIP HOP IN MUMBAI (PART 2 OF 2): THE COMMERCIAL SCENE

Source: Asia Scout Network

As a genre Hip Hop is a highly sellable commodity in Mumbai predominantly due to the number of nightclubs in the city and the number of DJs who spin hip hop tunes on dancefloors. However, given the lack of home grown hip hop talent, venues (and DJs) prefer to play better known international artists like 50 Cent, Wyclef Jean and Nelly.


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